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- > Trait #6 - Conventions
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Trait #3 - Voice
- The writer speaks directly to the reader in a way that is individualistic, expressive, and engaging. Clearly the writer is involved in the text and is writing to be read.
- The paper is honest, written from the heart, and has the ring of conviction.
- The language is natural, yet provocative; it brings the topic to life.
- The reader feels a strong sense of interaction with the writer and senses the person behind the words.
- The projected tone and voice give flavor to the writer's message and seem to be appropriate for the purpose and audience.
- The writer seems sincere, but not genuinely engaged, committed, or involved. The result is pleasant, but short of compelling.
- The writer communicates in an earnest, pleasing manner.
- Voice may emerge strongly on occasion, then retreat behind general, vague, tentative, or abstract language.
- The writing hides as much of the writer as it reveals.
- The writer seems aware of an audience but seems to be distant and avoids risks.
- The writer seems indifferent, uninvolved, or distanced from the topic and/or audience. As a result, the writing is flat, lifeless, or mechanical. May be overly technical or jargonistic and relies heavily on clichés or buzzwords.
- The reader has a hard time sensing the writer behind the words. The writer does not interact with the intended audience and does not connect with the audience.
- The writer speaks in a monotone that tends to flatten all potential highs and lows of the message.
- The writing communicates on a functional level, with no apparent attempt to engage the reader either in structure, language, or design.
- The writer does not seem to be sufficiently engaged in his/her own work. He or she is only writing words instead of communicating.