From 
          the President
            
          Dear friends,
        The college’s Builders of Excellence 
          Campaign began on July 1, 2001. With high hopes we launched the campaign 
          right into what is now being called the worst environment for fund-raising 
          in recent history. In spite of all that the Builders of Excellence 
          Campaign recently passed the (drum roll, please) $17 million mark on 
          the way to our goal of $24 million! 
        Southwestern wouldn’t be celebrating such a remarkable 
          achievement without the help of supporters who are hard core. Ward Cole 
          is hard core; serious, old school, hard core. Ward is a member of the 
          Southwestern College Class of 1930. He served the college across four 
          decades (!) as a member of our Board of Trustees and has been involved 
          in every big undertaking at Southwestern since the 1950s. Ward recently 
          pledged a gift of $1 million to the Builders of Excellence 
          Campaign (see Cole Hall Special 
          for details). 
        Ward won’t offer a complicated explanation for 
          his gift. He just says he owes the college a lot. To work for a college 
          that inspires that sort of loyalty is humbling, and energizing. With 
          Ward’s help, and yours, our campaign will succeed.
        Best regards, 
          
          
          Dick Merriman
          President 
        
        Administration 
          Viewpoint
        
Greetings 
          from Southwestern, 
        Once in a while someone looks at my title and makes 
          an assumption about what I do at Southwestern College.
         “Vice president for institutional advancement? 
          Oh, that means you’re a fundraiser.” 
        If I’m short of time, I smile and nod. But if 
          I have a moment or two, I clarify what I really do. 
        My job is to connect with alumni and friends of the 
          college who believe in its vision and mission, and want to help that 
          vision become reality. Then I try to find ways they can do just that.
         Sometimes (okay, much of the time) that means I’m 
          a fundraiser. I believe in the Builders of Excellence capital 
          campaign, and so do all of you who have helped us reach $17 million 
          toward its goal. So I help you make your gifts in the way that will 
          satisfy both you and the college.
         Sometimes, it means I’m working with our alumni 
          program personnel as we look for the best ways to serve our two constituencies—our 
          current alumni, and our future alumni (current and prospective students). 
          That might mean helping develop programs that pair current students 
          with alumni mentors, or making sure our alumni have ways to refer prospective 
          students to the college, or promoting programs that provide congenial 
          traveling groups. (SC’s New Year’s trip to Hawaii was so 
          congenial, in fact, that two of us couples were honeymooning.) 
        Beginning this summer institutional advancement will 
          mean helping promote the new alumni directory project to give our constituents 
          a way to get in touch with others who share an affinity for Southwestern 
          College. 
        Fundraising? That’s an important part of it. But 
          advancing Southwestern College—that’s what I really do. 
          
        
          Paul Bean
        Vice President for Institutional Advancement